Last Updated: June 2026
Cookies are small text files that a website places on your device (computer, tablet, or mobile) when you visit it. They are widely used to make websites function properly, improve performance, remember your preferences, and provide information to website owners.
Cookies may be:
Consent Required: No — these are essential for the website to function
Duration: Session or up to 12 months
Can Be Disabled: No (disabling may break website functionality)
These cookies are technically required for the basic operation of our website. Without them, services you have explicitly requested (such as form submissions or navigation) cannot be provided.
Functions served:
Consent Required: Yes — requires opt-in
Duration: Up to 13 months
Can Be Disabled: Yes, via our consent banner or browser settings
These cookies help us understand how visitors interact with our website, which pages are most visited, how users navigate, and where improvements can be made. All data is aggregated and does not identify individual users personally.
Tools we use:
Data collected: Pages visited, time on page, click paths, device type, approximate location (city), traffic sources, bounce rates, and conversion events.
Consent Required: Yes — requires explicit opt-in
Duration: Up to 24 months
Can Be Disabled: Yes, via our consent banner, cookie preferences, or platform settings
These cookies track your online activity to build a profile of your interests and deliver personalized advertisements that are relevant to you across websites. They also measure the effectiveness of our advertising campaigns.
Platforms used:
Data collected: Conversion events, user interest signals, cross-site browsing behavior, and device identifiers for ad targeting and retargeting.
Note for California Residents (CCPA): These cookies may constitute "sharing" of personal information for cross-context behavioral advertising. You may opt out via our Do Not Sell or Share My Personal Information page.
Consent Required: Yes, when non-essential
Duration: Up to 12 months
Can Be Disabled: Yes
These cookies enable enhanced functionality and personalization, such as remembering display preferences, chat widget state, and third-party integrations.
Examples:
| Cookie Name | Category | Duration | Purpose | Provider |
|---|---|---|---|---|
| 90ai_session_id | Essential | Session | Session state management | 90 AI Engineering |
| 90ai_cookie_choice | Essential | 12 months | Stores your cookie consent decision | 90 AI Engineering |
| 90ai_cookies_essential | Essential | 12 months | Essential cookies consent flag | 90 AI Engineering |
| 90ai_cookies_performance | Analytics | 12 months | Analytics consent preference | 90 AI Engineering |
| 90ai_cookies_marketing | Marketing | 12 months | Marketing consent preference | 90 AI Engineering |
| 90ai_lang | Essential | 12 months | User language preference (EN/ES) | 90 AI Engineering |
| _ga | Analytics | 2 years | Google Analytics — user identifier | Google LLC |
| _gid | Analytics | 24 hours | Google Analytics — session distinction | Google LLC |
| _ga_XXXXXXXX | Analytics | 2 years | Google Analytics 4 — session data | Google LLC |
| _hjSessionUser_* | Analytics | 12 months | Hotjar — user identification | Hotjar Ltd |
| _fbp | Marketing | 3 months | Meta Pixel — conversion tracking | Meta Platforms |
| li_buid | Marketing | 1 year | LinkedIn — browser user ID | LinkedIn Corp. |
| lidc | Marketing | 24 hours | LinkedIn — data center routing | LinkedIn Corp. |
| UserMatchHistory | Marketing | 1 month | LinkedIn — Insight Tag sync | LinkedIn Corp. |
When you first visit our website, a cookie consent banner appears. You may:
To change your preferences at any time, click "Cookie Preferences" in the website footer and update your selections. Changes take effect immediately.
You can block or delete all cookies directly in your browser settings:
Note: Blocking all cookies, including essential cookies, may impair website functionality.
If you enable the "Do Not Track" browser signal, we will make commercially reasonable efforts to honor it. However, because DNT is not yet a legally required technical standard, not all third-party services we use may honor it.
GDPR (EU/EEA): Essential cookies are placed under legitimate interests. All non-essential cookies (analytics, marketing, functional) are placed only after you provide explicit opt-in consent via our consent banner.
CCPA (California): We classify marketing cookies as potential "sharing" for targeted advertising under CCPA § 1798.140(ag). California residents may opt out via our Do Not Sell page or by rejecting marketing cookies.
ePrivacy Directive: Our cookie use complies with the EU ePrivacy Directive (2002/58/EC) as implemented in national law.
We may update this Cookie Policy as our cookie practices evolve or as legal requirements change. We will notify you of material changes via the cookie consent banner. We recommend reviewing this page periodically.
For questions about our cookie practices:
Email: hq@90ai.engineering
Company: 90 AI Engineering — Meydan Free Zone, Dubai, UAE